Digital Marketing
Useful Tools
1 video
Video: Crowdsourcing
Graded: Cumulative Language Quiz
Week 2
Programming Principles
1 audio
Graded: Advanced Business Principles

Digital Marketing


About this course

IIDA is one of the best Digital Marketing Course Provider in Ahmedabad, Digital Marketing is a broad concept and includes various channels like Search Engine Optimization SEO Search Engine Marketing SEM, Email Marketing, Social Media Marketing, Inbound Marketing, Content Marketing, Web Analytics, etc. Digital Marketing is the most hunted course for any professional, who has a role to play in marketing including media, PR, communication. IIDA is a successful platform for producing multiple students in the field of Online Marketing.


What Is Digital Marketing

Digital marketing is the act of promoting services and products and selling products and services by leveraging online marketing tactics like social media marketing, search marketing, and email marketing and thru program optimization, In marketing is to make the proper offer at the right time and within te right place. Today, your customers are online hanging out in social media, staying updated on news sites and blogs, and searching online once they need a requirement. Digital marketing puts you in those self-same channels, so your best prospects can see you, learn more about you, and even ask inquiries to find out more about you and your products or services.

  • What is CMS?
  • What is wordpress
  • Create your first professional website
  • Tools and plugins for wordpress

Importance of Contents

  • Content manager
  • What is content?
  • Why content is important?
  • Understanding Content & Audience
  • Different types of content
  • Ingredients for online content
  • Analysing query and keyword for content
  • The proper content flow
  • Tips for optimizing Blogs
  • Tips for Optimizing Articles
  • Strategies for content Marketing

E-Mail Marketing

  • E-Mail Marketing
  • What is an Email?
  • What is Email Marketing?
  • Email Marketing Basics
  • Lead Generation via Emails

Affiliate Marketing

  • What is Affiliate Marketing?
  • Need of Affiliate Marketing
  • Earn Online via Affiliate Marketing
  • Platforms for Affiliate Marketing

Local Business Advertising

  • Local Business Optimization
  • Register Local business
  • Google My Business
  • Google Maps
  • How to target Audiences?

Job Opportunity

  • Digital Marketing Manager
  • SEO Executive
  • Ads Manager / PPC Expert
  • Website Designer (WordPress)
  • Social Media Expert / Manager
  • Content Writer / Blogger
  • Affiliate Market
  • Content Marketer
  • You-Tuber
  • Email Marketing Expert


Useful Tools

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1 video
Video: Crowdsourcing
10 minutes
Graded: Cumulative Language Quiz
3 Questions
Week 2
Programming Principles

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1 audio
5 minutes
Graded: Advanced Business Principles
3 Questions


Our course begins with the first step for generating great user experiences: understanding what people do, think, say, and feel. In this module, you’ll learn how to keep an open mind while learning.

Total numbers of students in course